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Effective Date: November 21, 2011

PRIVACY AND CONFIDENTIALITY POLICY

1. X3 Productions Inc. wants to ensure the protection of your personal information.

X3 PRODUCTIONS INC. has established these policies and procedures (collectively referred to as the “Policy”) in order to protect your privacy and your personal information. This Policy explains how and why we collect personal information and describes the measures taken to protect such personal information and to receive your complaints.

X3 PRODUCTIONS INC.’s staff is trained to respect this Policy. We have designated a staff member who will be in charge of this Policy to ensure that it is respected. You may contact this person at webmestre@x3productions.ca or at this address: 400 De Maisonneuve Blvd. West, 9th floor, Montreal (Québec), Canada H3A 1L4, to the attention of the Privacy and Confidentiality Policy Coordinator.

This Policy applies solely to the www.starwarsidentities.com. www.starwarsidentites.com website (hereinafter the « Website »). It does not apply to other websites that might be linked to or from the Website. In particular, the term “we” or “us” hereunder does not include Lucasfilm Ltd. or any of its affiliates or related entites. By accessing and using the Website or any part thereof, you agree to this Policy.

Please note that we may update this Policy from time to time. The Website provides you with the latest version as of the present date.

2. Purpose of the Collection of Information

We determine and advise you of the purpose of the collection of personal information before or at the time we collect it. We only collect the information necessary to achieve the purposes communicated to you.

We collect personal information in order to:

  • better understand our users’ needs and take action to meet their specific interests;
  • create a list for prospecting purposes (name, telephone numbers, residential address, email address);
  • conduct surveys;
  • send our newsletters; and
  • share our promotions with you and allow you to participate in them.

Additionally, as described below, we may provide to Lucasfilm Ltd. all personal information that we collect on the Website.  We do not sell or otherwise share our lists of users’ personal information with third parties who are not involved in X3 PRODUCTIONS INC.’s or Lucasfilm Ltd.’s operations. We do not permit any third party, other than those affiliated with X3 PRODUCTIONS INC. or Lucasfilm Ltd. and each of their assignees, to access the personal information that we compile. X3 PRODUCTIONS INC.’s assignees and affiliates are bound by this Policy. However, notwithstanding anything to the contrary in this Policy, Lucasfilm Ltd.’s use and disclosure of any information you provide to us and that we disclose to Lucasfilm Ltd. is governed by its privacy policy, available at http://lucasfilm.com/privacy.html (the “Lucasfilm Privacy Policy”).  The Lucasfilm Privacy Policy may contain use and disclosure policies that are broader than or different from this Policy, and you should review the Lucasfilm Privacy Policy and be comfortable with it prior to using this Website or providing us any information.  Our goal is to provide you with the best service possible and to have a better understanding of your needs.

3. Information Collected

We collect your name, residential address, phone numbers and email address. We indicate the purpose for which this personal information is collected orally or in writing, depending on the method of our communication with you.

When you access or use the Website, other information is automatically collected by our servers. Such other information consists of information on your browser, your IP address, or data on the web pages visited prior to the Website. This information allows us to operate the Website more efficiently, to increase its performance, and to have a better knowledge of your activities on the Website.

Cookies may also be stored or transferred to your computer when visiting the Website. Such cookies allow us to offer a more personalized experience by keeping record of passwords or other information. Cookies also allow us to collect information regarding your use of the Website and the pages you access. If you do not wish to allow cookies to be transferred to your computer, you may modify your browser settings accordingly.

All information that is collected automatically by our servers, such as information on your browser, on the pages visited, etc., do not identify you personally. Such information is not associated with your personal information.

If we obtain personal information about you through a third party, we indicate the source.

4. Your Consent

Except for the information that is automatically collected by our servers and that does not identify you personally, we require your consent prior to collecting personal information. We will ask for your consent either verbally, in writing or online, depending on the circumstances. By indicating the purposes for which we wish to collect your personal information and by requiring your explicit consent, we ensure that your consent is clear, free and informed. By filling out the form on the Website to subscribe to our mailing list, you consent to having your personal information collected by X3 PRODUCTIONS INC. for the purposes indicated in this Policy.

You may, at any time, refuse to provide us with your personal information or require that it be removed from our lists. Such refusal or requirement to have your personal information removed will not affect your ability to access and use the Website. You may also refuse to provide us with all or only a specific part of your personal information.

5. Scope of Collection of Information

The collection of personal information is strictly limited to the information needed to meet the purposes indicated in this Policy.

6. Limited Use, Disclosure and Storage of your Personal Information

Your personal information is used and disclosed solely for the purposes indicated prior to or at the time of collection. If we wish to use your personal information for any other purpose, we will obtain your consent for this new purpose. Your personal information is stored and kept for a reasonable time to allow us to meet the purposes indicated herein. When your personal information becomes useless, or if you inform us of your decision to have your personal information removed from our lists and databases, we destroy your personal information and ensure that it can no longer be used or transferred by us.  Please be aware, however, that any personal information that we may have disclosed to Lucasfilm Ltd. may continue to be used and disclosed by Lucasfilm Ltd. in accordance with the Lucasfilm Privacy Policy.

We neither seek nor knowingly collect personal information from children under thirteen (13) years of age.

7. Accuracy of the Information

We strive to collect information that is accurate, complete and up-to-date, based on what is needed for a particular purpose. We do not update personal information and it is your responsibility to advise us of any modification in your personal information. The information does not need to be systematically updated to meet the purposes of the collection.

8. Security

We strive to protect your personal information against theft and against any unauthorised reproduction, use or transfer. Our staff is aware of the importance of protecting the confidentiality of personal information. Access to personal information is limited to staff members who are required to access it for the purposes herein indicated. Personal information is stored and kept using secure systems that prevent access to data by unauthorised persons. Staff members who are required to access protected data have passwords to access our servers and have to comply with the instructions given by the designated coordinator of the Policy.

9. Transparency

Please feel free to submit any question about this Policy and the way we manage your personal information. You may contact the designated person at the address indicated in section 1 hereof.

10. International Users

If you are visiting from the European Union or other regions with laws governing data collection and use that may differ from U.S. or Canadian law, including those whose privacy laws may be more strict than U.S. or Canadian law, please note that you are transferring your personal data to the United States, Canada or elsewhere where we may have operations and where privacy laws may not be deemed adequate under your law. By providing your personal data you consent to that transfer.

11. Access to Personal Information

You may access your personal information that we maintain about you. By providing us with certain information, in order to allow us to locate your personal information, we will give you access to your information. You may then ask us to make any correction necessary to your personal information. We will ensure that any correction meets your request. Should you so request it, we can also provide you with information on how your personal information was used by us and whether it was transferred to a third party or not.

12. Complaints in respect of breach of the Policy

For questions or complaints, please contact the person indicated in Section 1. We are confident that you will be satisfied and that we will give an appropriate response to any question or complaint that you might submit to us. Following the receipt of a complaint, we will investigate and take all appropriate measures, including the modification of this Policy if deemed necessary.